Blueprint Planning is an award-winning specialist financial planning firm committed to building and maintaining wealth for its clients, both nationally and internationally. A typographic approach with strong, symbolic appeal was used to position them firmly in both their Australian and Asian market places. A fresh crisp colour palette and image selection was chosen to enhance the modern and inspirational brand appeal and was applied through stationery, signage, and promotional print material while the accompanying website was designed and developed by the clever team at SUMO.